• Value proposition development that switches volume for profitable share growth
  • Market, customer and competitor analysis to identify strategic trends, unmet needs and competitor weaknesses worth exploiting
  • Acquisition, merger and divestment due diligence plus integration or exit planning to create value

BEST-PRACTICE STRATEGIC PLANNING PROCESSES  to strengthen your market position

  • Pricing strategy, decision protocols and management techniques to optimise margin management  *NEW
  • Brand and product portfolio development programmes to revitalise lifecycle positions
  • Promotional and communications strategy to ensure on-brand messaging, targeting, awareness growth and  sell-through
  • Go-to-market channel strategy to leverage distribution opportunities
  • Market information systems design & implementation to collate & validate information for managers


  • Marketing & communications programme development and execution leadership to leverage multiples-impact around available budgets
  • Application of best-practice processes, techniques and management regimes to reinforce sources of competitive advantage

VALUE-ADDED SERVICES for improved organisational capability

  • Facilitation of strategic conversations to create consensus on direction
  • Keynote presentations to conferences, forums and workshops to stimulate thought-leadership
  • Marketing & digital communications assets reviews to reinforce best-practice
  • Peer reviews of  plans and intentional strategies
  • Creation of standard operational procedures and policy manuals

MARKETING & COMMUNICATIONS GOVERNANCE for the digitally-connected world

  • Compliance awareness and training to operate professionally within the law
  • Marketing & communications governance workshops and protocols for ambiguous  risk-laden scenarios
  • Marketing & communications governance policies and standard operating  practices and guidebooks
  • Marketing & communication governance advisory in M&A, MBO, MBI, divestments and similar transactions.